East Hotel

easthotel.com.au

agostinis.com.au

New Best Friend developed a refreshed brand identity for East Hotel that not only reflects the funky and sumptuous vibe of the hotel, but is flexible enough to work across all of their sub-brands as well—including Agostinis and Joe’s Bar.⁠

Scope of works

Brand refresh
Creative direction, mood and concepts, messaging kit, brand guidelines.

Brand rollout
Including sub-brands, social media templates, video content, and promotional assets.

Website design and development
2x custom built WordPress websites.